The title says it all! 

A consumer survey conducted by consultants with Oliver Wyman for Next Issue Media determined that consumers were willing to pay for good mag and newspaper digital content...Details follow from an article by
Eric Sass in MediaPostNews:

Digital issues of magazines could generate $3 billion in subscription revenues for magazine and newspaper publishers by 2014, according to a consumer survey conducted by consultants with Oliver Wyman on behalf of Next Issue Media, a consort...


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