Showing Tag: "newspapers" (Show all posts)

Publishing Crossroads - The Main Intersection

Posted by John R. on Monday, November 29, 2010, In : digital publishing 
With the advent of mobile devices such as the iPad and iPhone, newspapers and magazines see a hitherto nonexistent opportunity for generating paid subscription digital versions as the new mobiles (and they WILL be proliferating like rabbits!) will be hungry for great, meaningful and pertinent content.

The publishing crossroads is a balancing act between the younger generation, used to digital media and expecting instant info, and the older generation, still loyal to print...and how to make bot...

Continue reading ...
 

The National Enquirer Hits the Dust

Posted by John R. on Tuesday, November 2, 2010, In : newspaper publishing 
The gossip and dishing rag, The National Enquirer, is filing for bankruptcy...And the paper is scrambling around to it's creditors begging them to accept it's restructuring plan so their case will fly through the courts faster.

Should they get a break? I'll let you decide. But, I would hate to see all their writers and staff lose their positions.

American Media Inc., the parent company, also publishes Star, Men's Fitness, Shape and Fit Pregnancy

More details reported in Crain's New York Busine...

Continue reading ...
 

Is the Ipad Saving Newspapers?

Posted by John R. on Wednesday, October 20, 2010, In : newspaper publishing 
When the iPad was first launched, it was heralded as a strong savior for the fledgling newspaper publishing industry...Along with the magazine industry AND a rescuer of cheap 'e-retailer'- priced ebooks! 

How has the iPad been doing in the past six months since it's launch?

Amy-Mae Elliot, a staff writer for Mashable.com, gives us a good analysis:

Is the iPad Really the Savior of the Newspaper Industry? 

Even before the
iPadwas revealed, analysts, pundits and the publishing industry were already...
Continue reading ...
 

Digital Mag and Newspaper Subs Could Bring $3 Billion by 2014

Posted by John R. on Friday, August 20, 2010, In : digital publishing 

The title says it all! 

A consumer survey conducted by consultants with Oliver Wyman for Next Issue Media determined that consumers were willing to pay for good mag and newspaper digital content...Details follow from an article by
Eric Sass in MediaPostNews:

Digital issues of magazines could generate $3 billion in subscription revenues for magazine and newspaper publishers by 2014, according to a consumer survey conducted by consultants with Oliver Wyman on behalf of Next Issue Media, a consort...


Continue reading ...
 

Could FTC Internet Proposals Hurt Journalism ?

Posted by John R. on Friday, July 23, 2010, In : digital publishing 

Journalism and online news needs no "protection" by the FTC (by changing and expanding laws) in order to survive on the internet in the digital publishing age...They just need to publish news better with unique interactivity that people will be willing to pay for.

Josh Halliday reports for the guardian.co.uk  that: The future of US online news could be stifled by proposals put forward by the Federal Trade Commission to protect journalism, Google has warned.

In its 20-page response to the FTC's ...


Continue reading ...
 

Over 100 Million Reading Newspapers On The Web

Posted by John R. on Wednesday, July 14, 2010, In : digital publishing 
A little money business today. Todays post gives an insight into online newspapers and the lucrative advertising market they represent. 

This Research Brief from
MediaPost dot com by Jack Loechner gives a good comparison of online newspapers, how many read them, readers demographics and advertising (cpm) costs of all the Top Display Advertising Site Categories (such as social media sites, newspapers, e-mail, community, etc.):

According to a new ComScore release, more than 123 million Americans ...

Continue reading ...
 

Creative Writing in Newspapers?

Posted by John R. on Tuesday, July 6, 2010, In : writing 

Who says you can't make news features more colorful? I always enjoy a newspaper story that presents the facts...but with the three-dimensional ambiance of all the characters and locations involved. I hope I'm saying that right to make my point.

At any rate,
Susan Beam, a journalist for the Columbia Ledger weekly newspaper, says it better than I in this article she contributed to Suite101.com:

When a person thinks of newspaper article, without fail, it is understood that they contain the five W'...


Continue reading ...
 

Monetizing Real-time Online Content

Posted by John R. on Tuesday, July 6, 2010, In : digital publishing 
The best model, I think, for monetizing online content (especially newspapers in view of the decline in ad revenues) is one the cell phone companies have been using for years: give subscribers a Kindle or iPad free with a two year subscription! Right?

Janet Guyon  , Managing Editor at Bloomberg Businessweek, addresses this very topic in an excellent article for Businessweek:

Hal Varian, the chief economist at Google Inc., spends a lot of time talking about the economic state of the news busines...

Continue reading ...
 
 

About Me


John R. Austin Writer, Old-Warrior-Adventurer, Blogger... I was born in Key West, Florida. A rather famous hangout for some past famous writers: Hemingway and Tennessee Williams to name two. I just hope that I possess a glimmer of their talent. I have a bachelors degree in architecture/construction and a master's degree in industrial engineering. I have been writing for fifty plus years. Most of my writing has been in the technical, instructional and business areas. I am working on my first book: "Havana Harvest---When Cuba Was Naughty" which details my coming of age experiences in 1958 Havana, Cuba, at the age of 15. Please visit my other blog "Writers Welcome Blog" at http://alturl.com/4z88.

Tags

Make a Free Website with Yola.